6\u67084\u65e5\u304b\u30891\u9031\u9593\u3092\u6b6f\u306e\u885b\u751f\u7fd2\u6163\u3068\u3057\u3066PR\u6d3b\u52d5\u304c\u5168\u56fd\u7684\u306b\u884c\u308f\u308c\u3066\u3044\u307e\u3059\u3002
\n\u304b\u3064\u3066\u306f\u866b\u6b6f\u306e\u306a\u3044\u5b66\u7ae5\u304c\u8868\u5f70\u3055\u308c\u5165\u8cde\u8005\u306b\u306f\u300c\u826f\u3044\u6b6f\u306e\u65e5\u300d\u3068\u5f6b\u3063\u305f\u8a18\u5ff5\u30e1\u30c0\u30eb\u304c\u6e21\u3055\u308c\u305f\u305d\u3046\u3067\u3059\u3002
\n\u305d\u306e\u767a\u7aef\u306f\u53e4\u304f\u5927\u6b6314\u5e74\uff081925\u5e74\uff09\u3068\u306e\u3053\u3068\u3067\u3059\u3002
\n\u305d\u308c\u304b\u3089\u5404\u5730\u3067\u300c\u826f\u3044\u6b6f\u306e\u65e5\u300d\u306e\u884c\u4e8b\u304c\u884c\u308f\u308c\u305f\u306e\u306f\u3001\u662d\u548c3\u5e74\u306e\uff081928\u5e74\uff096\u67084\u65e5\u304b\u3089\u3067\u3059\u3002
\n\u6b74\u53f2\u304c\u3042\u308b\u306e\u3067\u3059\u306d\u3002
\n\u305d\u3046\u3044\u3048\u3070\u79c1\u306e\u6bcd\u3082\u8868\u5f70\u3055\u308c\u305f\u3068\u805e\u3044\u305f\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002
\n\u3053\u306e\uff16\u6708\u306f\u6b6f\u533b\u8005\u3055\u3093\u3067\u6b6f\u79d1\u691c\u8a3a\u306b\u3044\u3051\u3070\u6b6f\u30d6\u30e9\u30b7\u3092\u3082\u308c\u306a\u304f\u3082\u3089\u3048\u305f\u308a\u3057\u307e\u3059\u3088\u3002
\n\u304a\u5f97\u3067\u3059\u3002<\/p>\n
\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e\uff5e<\/p>\n
\u65e5\u672c\u306e\u98df\u54c1\u696d\u754c\u306f\u3001\u30d0\u30e9\u8272\uff1f<\/p>\n
\u65e5\u672c\u306f\u4eba\u53e3\u306e\u6e1b\u5c11\u5316\u304b\u59cb\u307e\u308a\u3001\u98df\u54c1\u696d\u754c\u3068\u3057\u3066\u306f\u56fd\u5185\u6210\u9577\u3092\u671b\u3080\u306e\u306f\u96e3\u3057\u3044\u73fe\u72b6\u3067\u3042\u308a\t\u6210\u9577\u3059\u308b\u306b\u306f\u3001\u6d77\u5916\u5e02\u5834\u3092\u72d9\u3046\u306e\u304c\u5b9a\u77f3\u3068\u8a00\u308f\u308c\u3066\u4e45\u3057\u304f\u306a\u3044\u3002<\/p>\n
\u305d\u3053\u3067\u3001\u79c1\u306a\u308a\u306b\u6d77\u5916\u6226\u7565\u3092\u60f3\u50cf\u3057\u3066\u307f\u305f\u3002
\n\u307e\u305a\u306f\u3001\u73fe\u5b9f\u3092\u307f\u308b\u3046\u3048\u3067\u6d77\u5916\u3067\u6d3b\u8e8d\u3057\u3066\u3044\u308b\u98df\u54c1\u30e1\u30fc\u30ab\u30fc\u306e\u4e00\u4f8b\u3092\u3042\u3052\u3066\u307f\u305f\u3002<\/p>\n
\u30e1\u30ad\u30b7\u30b3\u3067\u306eMaruchan\uff08\u6771\u6d0b\u6c34\u7523\uff09\u306e\u5927\u30d2\u30c3\u30c8
\n\u3053\u306e\u56fd\u3067\u306f\u3001\u300c\u7c21\u5358\u306b\u3067\u304d\u308b\u300d\u300c\u3059\u3050\u3067\u304d\u308b\u300d\u3068\u3044\u3046\u610f\u5473\u3067\u4f7f\u308f\u308c\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u30e1\u30ad\u30b7\u30b3\u306e\u300cMaruchan\u300d\u3002
\n\u73fe\u5728\u3001\u30a2\u30e1\u30ea\u30ab\u3067\u306eMaruchan\u306e\u5373\u5e2d\u9eba\u751f\u7523\u91cf\u306f\u3001\u65e5\u672c\u306e\u30de\u30eb\u3061\u3083\u3093\u306e\u304a\u3088\u305d3\u500d\u306b\u306a\u3063\u3066\u3044\u308b\u3002<\/p>\n
\u540c\u3058\u5373\u5e2d\u3081\u3093\u3067\u306f\u3001\u65e5\u6e05\u98df\u54c1\uff08\u30ab\u30c3\u30d7\u30cc\u30fc\u30c9\u30eb\uff09\u306e\u6d3b\u8e8d\u306f\u7686\u3055\u3093\u3082\u3088\u304f\u77e5\u3063\u3066\u3044\u308b\u3068\u601d\u3046\u304c\u4ed6\u306e\u5373\u5e2d\u3081\u3093\u306e\u30e1\u30fc\u30ab\u30fc\u3067\u306f\u3001\u30a8\u30fc\u30b9\u30b3\u30c3\u30af\u3092\u53d6\u308a\u4e0a\u3052\u305f\u3044\u3002
\n\u30d9\u30c8\u30ca\u30e0\u3067\u306e\u888b\u3081\u3093\u201c\u30cf\u30aa\u30cf\u30aa\u201d\u306e\u5927\u30d2\u30c3\u30c8\u3067\u30d9\u30c8\u30ca\u30e0\u306b5\u5de5\u5834\u3092\u3082\u3064\u5373\u5e2d\u3081\u3093\u306eNo1\u6210\u9577\u4f01\u696d\u3001\u3053\u3053\u3092\u62e0\u70b9\u306b
\nASEAN\uff08\u30a2\u30bb\u30a2\u30f3\uff09\u8af8\u56fd\u306b\u5c55\u958b\u3092\u72d9\u3063\u3066\u3044\u308b\u3002<\/p>\n
\u6d77\u5916M&A\u3068\u3057\u3066\u306f\u3001\u98f2\u6599\u30e1\u30fc\u30ab\u30fc\u304c\u5065\u95d8\u3057\u3066\u304a\u308a\u3001\u305d\u306e\u4e2d\u3067\u3082\u30ad\u30ea\u30f3\u306e\u6295\u8cc7\u304c\u969b\u7acb\u3063\u3066\u3044\u308b\u3002
\n\uff08\u30ad\u30ea\u30f3HD\u2192\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u3001\u30a2\u30b5\u30d2\u30d3\u30fc\u30eb\u2192\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u3001\u5927\u585a\u88fd\u85ac\u2192\u30d5\u30e9\u30f3\u30b9\u3001\u30b5\u30f3\u30c8\u30ea\u30fc\u2192\u30cb\u30e5\u30fc\u30b8\u30fc\u30e9\u30f3\u30c9\u7b49\uff09<\/p>\n
\u89d2\u5ea6\u3092\u5909\u3048\u305f\u3068\u3053\u308d\u3092\u898b\u3066\u307f\u308b\u3068\u3001\u30ad\u30e5\u30fc\u30d4\u30fc\u30de\u30e8\u30cd\u30fc\u30ba\u304c\u30a2\u30e1\u30ea\u30ab\u306e\u30cd\u30c3\u30c8\u901a\u8ca9\uff08\u30a2\u30de\u30be\u30f3\uff09\u306e\u30de\u30e8\u30cd\u30fc\u30ba\u90e8\u9580\u30d9\u30b9\u30c8\u30bb\u30e9\u30fc\u30e9\u30f3\u30ad\u30f3\u30b01\u4f4d\u3002
\n\u8abf\u5473\u6599\u90e8\u9580\u3067\u308210\u4f4d\u3068\u3044\u3063\u305f\u5177\u5408\u3067\u3001\u4eba\u6c17\u632f\u308a\u304c\u4f3a\u3048\u308b\u3002
\n\u65e5\u672c\u3067\u3082\u4eba\u6c17\u306e\u300c\u6df1\u714e\u308a\u3054\u307e\u30c9\u30ec\u30c3\u30b7\u30f3\u30b0\u300d\u304c\u30b5\u30e9\u30c0\u30c9\u30ec\u30c3\u30b7\u30f3\u30b0\u90e8\u958087\u4f4d\u306b\u5165\u3063\u3066\u3044\u308b\u3002\u6570\u91cf\u306f\u307e\u3060\u307e\u3060\u3068\u601d\u308f\u308c\u308b\u304c\u3001\u7f8e\u5473\u3057\u304f\u3001\u54c1\u8cea\u306e\u3088\u3044\u65e5\u672c\u88fd\u54c1\u304c\u5e83\u304c\u308b\u53ef\u80fd\u6027\u3092\u6301\u3063\u3066\u3044\u308b\u4e00\u9762\u3067\u3082\u3042\u308b\u3002<\/p>\n
\u3053\u3053\u3067\u6d77\u5916\u3067\u65e5\u672c\u306e\u98df\u54c1\u30e1\u30fc\u30ab\u30fc\u304c\u696d\u7e3e\u3092\u4f38\u3070\u3059\u305f\u3081\u306e\u7c21\u5358\u306aSWOT\u5206\u6790\u3092\u3057\u3066\u307f\u305f\u3002
\n\u5f37\u307f\uff08Strength\uff09\t\u3000\u54c1\u8cea\u7ba1\u7406\u304c\u512a\u308c\u3066\u3044\u308b\u3002\u304a\u3044\u3057\u3044\u3002
\n\u65e5\u672c\u30d6\u30e9\u30f3\u30c9\u306e\u4fe1\u983c\u304c\u9ad8\u3044\u3002\u6280\u8853\u529b\u304c\u3042\u308b\u3002
\n\u5546\u54c1\u958b\u767a\u529b\u304c\u3042\u308b\uff08\u30b9\u30d4\u30fc\u30c9\uff09\u3002<\/p>\n
\u5f31\u307f\uff08Weakness\uff09\t\u3000\u4f01\u696d\u898f\u6a21\u304c\u5c0f\u3055\u3044\u3002\u9ad8\u4ed8\u52a0\u4fa1\u5024\u5546\u54c1\u304c\u4e2d\u5fc3\u3067\u3042\u308a\u4f4e\u4fa1\u683c\u5546\u54c1\u306b\u5bfe\u5fdc\u3057\u304d\u308c\u306a\u3044\u3002
\n\u3053\u3068\u3070\uff08\u4eba\u6750\u4e0d\u8db3\uff09\u3002\u6587\u5316\u306e\u9055\u3044\u3002<\/p>\n
\u6a5f\u4f1a\uff08Opportunity\uff09 \u4e16\u754c\u7684\u306a\u5b89\u5fc3\u30fb\u5b89\u5168\u306e\u610f\u8b58\u306e\u9ad8\u307e\u308a\u3002
\n\u632f\u8208\u56fd\u306e\u6240\u5f97\u6c34\u6e96\u306e\u30a2\u30c3\u30d7\u3002
\n\u5bff\u53f8\u3092\u4ee3\u8868\u3059\u308b\u65e5\u672c\u98df\u306e\u6d78\u900f\u3002
\n\u65e5\u672c\u98df\u306f\u30d8\u30eb\u30b7\u30fc\u3068\u601d\u308f\u308c\u3066\u3044\u308b\u3002<\/p>\n
\u8105\u5a01\uff08Threat\uff09\t \u3000\u5f37\u5927\u306a\u8cc7\u672c\u529b\u3092\u3082\u3064\u4f01\u696d\u306e\u53c2\u5165\u3002
\n\u7279\u8a31\u3067\u3059\u3079\u3066\u304c\u6291\u3048\u3089\u308c\u306a\u3044\u3002<\/p>\n
\u4ee5\u4e0a\u306e\u3088\u3046\u306a\u4e8b\u304c\u8003\u3048\u3089\u308c\u308b\u304c\u3001\u5f31\u307f\u3001\u8105\u5a01\u3092\u514b\u670d\u3057\u3066\u3001\u6a5f\u4f1a\u3092\u5229\u7528\u3057\u3066\u5f37\u307f\u3092\u751f\u304b\u3059\u3002<\/p>\n
\u3055\u3089\u306b\u5e02\u5834\u306e\u898f\u6a21\u3001\u6210\u9577\u3092\u52a0\u5473\u3059\u308b\u3068\u3001\u304a\u306e\u305a\u3068\u4e0a\u304c\u3063\u3066\u304f\u308b\u306e\u304c\u6771\u30a2\u30b8\u30a2\u5e02\u5834\u3002<\/p>\n
\u3053\u306e\u5730\u57df\u306f\u3001\u5b89\u5fc3\u30fb\u5b89\u5168\u306e\u610f\u8b58\u304c\u53f3\u80a9\u4e0a\u304c\u308a\u3067\u3042\u308a\u3001\uff08\u7279\u306b\u9ad8\u6240\u5f97\u8005\u306b\u50be\u5411\u304c\u3042\u308b\uff09\u65e5\u672c\u30d6\u30e9\u30f3\u30c9\u306e\u4fe1\u983c\u6027\u304c\u9ad8\u3044\u3002\u307e\u305f\u3001\u6b27\u7c73\u3088\u308a\u9060\u304f\u3001\u65e5\u672c\u304b\u3089\u306f\u8fd1\u3044\uff08\u4eba\u306e\u5f80\u6765\u304c\u5bb9\u6613\uff09\u3002
\n\u4f55\u3068\u3044\u3063\u3066\u3082\u98df\u6587\u5316\uff08\u7c73\u3092\u4e3b\u98df\uff09\u304c\u8fd1\u3044\u306e\u304c\u3042\u3052\u3089\u308c\u308b\u3002<\/p>\n
\u305d\u3057\u3066\u3001\u3069\u3053\u306e\u56fd\u304c\u3088\u3044\u304b\u3068\u8a00\u308f\u308c\u308c\u3070\u3001\u4e00\u822c\u7684\u3060\u3068\u4e2d\u56fd\u3067\u3042\u308b\u304c\u3001\u79c1\u500b\u4eba\u3068\u3057\u3066\u306f\u3001\u30bf\u30a4\u3001\u30d9\u30c8\u30ca\u30e0\u305d\u308c\u3068\u30a4\u30b9\u30e9\u30e0\u570f\u306e\u8db3\u639b\u304b\u308a\u3068\u3057\u3066\u30a4\u30f3\u30c9\u30cd\u30b7\u30a2\uff08\u30cf\u30e9\u30eb\u30de\u30fc\u30af\u3092\u53d6\u5f97\u3000\uff0a1\uff09\u306e3\u30ab\u56fd\u304c\u304a\u52e7\u3081\u3067\u3059\u3002<\/p>\n
\u3057\u304b\u3057\u3084\u306f\u308a\u5916\u305b\u306a\u3044\u306e\u304c\u4e2d\u56fd\u3067\u3001\u3053\u3053\u306f\u53f0\u6e7e\u3068\u7d44\u3093\u3067\u3084\u3063\u3066\u307f\u305f\u3044\u3002
\n\u6b21\u306b\u30a4\u30f3\u30c9\u3068\u3044\u3046\u9806\u756a\u306b\u884c\u3063\u3066\u3044\u304f\u3068\u6210\u529f\u3059\u308b\u304b\u30fb\u30fb\u30fb\u30fb\u30fb\u30fb\u30fb\u30fb
\n\u4e16\u306e\u4e2d\u306f\u305d\u3093\u306a\u306b\u3046\u307e\u304f\u3044\u304b\u306a\u3044\u306e\u304c\u5b9f\u60c5\u3067\u3042\u308d\u3046\u3002<\/p>\n
\u56fd\u304c\u6c7a\u307e\u308c\u3070\u5546\u54c1\u3067\u3059\u304c\u3001\u307e\u305a\u306f\u83d3\u5b50\u985e\u3001\u8abf\u5473\u6599\u985e\u304c\u72d9\u3044\u3068\u601d\u3046\u3002
\n\u3053\u306e\u5206\u91ce\u306f\u3001\u6d77\u5916\u306e\u3082\u306e\u306f\u304a\u3044\u3057\u3044\u3068\u306f\u601d\u308f\u306a\u3044\u3002\u65e5\u672c\u306e\u3082\u306e\u306b\u6163\u308c\u3066\u3044\u308b\u304b\u3089\u304b\u3082\u3057\u308c\u306a\u3044\u304c\u3001\u3084\u306f\u308a\u6d17\u7df4\u3055\u308c\u3066\u3044\u308b\u3068\u601d\u3046\u3002<\/p>\n
\u8abf\u5473\u6599\u306f\u3001\u65e5\u672c\u6587\u5316\u306e\u767a\u4fe1\u306b\u304a\u3044\u3066\u3082\u5dee\u5225\u5316\u3067\u304d\u3066\u826f\u304f\u3001\u83d3\u5b50\u306f\u4ed6\u306e\u56fd\u306e\u3082\u306e\u3068\u306f\u6570\u6bb5\u30ec\u30d9\u30eb\u304c\u4e0a\u306e\u3088\u3046\u306b\u601d\u3048\u308b\u30023\u756a\u624b\u3068\u3057\u3066\u306f\u3001\u6e05\u6dbc\u98f2\u6599\u6c34\u3067\u3042\u308d\u3046\u3002<\/p>\n
\u307e\u3060\u307e\u3060\u3001\u982d\u306e\u4e2d\u306b\u8003\u3048\u304c\u3044\u3063\u3071\u3044\u3042\u308a\u3001\u8aad\u8005\u3068\u3082\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u3092\u3057\u305f\u3044\u6c17\u6301\u3061\u3067\u3042\u308b\u3002
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